Third Element, The

Ben Viccari, media commentator, historian, and veteran Journalist, journeys across the country examining the history and growth of Canada's ethnic media.

From the earliest Icelandic newspaper in Winnipeg to a recently launched Burmese monthly, The Third Element provides an overview of how ethnic media shape the viewpoints of Canadians. Most newspapers Ben visits are family-run and operate from home, but there are also success stories, including a newspaper in Vancouver whose publisher takes on multinational ethnic papers to reach staggering sales figures in three years!

Set against the historical backdrop of immigrants in Canada, interviews with various editors and broadcasters reveal personal struggles and victories. A gala staged by The Canadian Ethnic Journalists' and Writers' Club shows how ethnic media celebrate successful writers and broadcasters with an awards ceremony.